Identity, Branding and FMCG Collateral for Sunvita Cereal in Ghana
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/e10713d5-e9c4-414f-944d-4925c381bc63_rw_1200.jpg?h=ddee6785be1f3e5ae9ca2b9266321444)
Initial Concept and Designs
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/95b10a83-9fdd-4b58-82aa-25453e7e4a41_rw_1200.jpg?h=bb005a343e5ad5deeec34dcf1033ef5e)
Holding Brand Logo
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/74600e10-13a1-4db5-a027-1e6001813f02_rw_1200.jpg?h=0ee4bd55963d554fc3a0f4f21d8bda2b)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/24cebaae-89b0-482c-8ed8-92d1e1afc503_rw_1200.jpg?h=1688582c695199d3d06dac1338622461)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/1de40ba5-c36a-44bd-ac7a-309a1bc65ada_rw_1200.jpg?h=77052c1772df5d886bfb51af57b5c48a)
Initial Logo Design
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/24ad0d7b-f6cc-4e96-a8da-4f645a0d9f51_rw_1200.jpg?h=f78bc3d01ec2d1f5128cbc86c5e22c90)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/3a895c23-4215-4d76-ae7a-864ce6a8cb1e_rw_1200.jpg?h=f2fcb6972815d681bb7f996803c611f4)
Initial Icon and Symbol Concepts
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/4ff73087-3125-4a8f-8b7c-9989e59ac81c_rw_1200.jpg?h=4b5f5b0968e262ded30ad5806037e790)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/25444996-3928-4f22-ad1a-55eb448c9e2f_rw_1200.jpg?h=f14015c3fd45e05c23715aaac4c18a81)
Initial Packaging Design
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/65bd3f27-ccbb-4823-83e7-0226f3d49eb8_rw_1200.jpg?h=49e583798a6d673d15883496542416b5)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/6b2db4f7-21a1-4f5a-b475-4e7ada1e7d2a_rw_1200.jpg?h=ec362f9c4d2021737de5db7aa1fa7290)
Graphic Material for Packaging
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/26da26f5-dd88-4d84-9460-37052a7d3eb0_rw_1200.jpg?h=ad64844651826d3ec486174b16d7c9e6)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/bed83755-9b0d-4259-bcfb-cc6ccaf4fe99_rw_1200.jpg?h=1c4d4cc614ae66d91d9669ef7eb141ec)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/6fde251e-4636-4b55-9f40-9f58fad1d26a_rw_1200.jpg?h=6426129aa73628e50fce7c7da99cd047)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/8057f788-7a9f-425e-8003-cbcdaa1f66e6_rw_1200.jpg?h=4e8eadd86c3e32607f841d0849d50587)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/bdbd7ad7-4213-47a5-8df5-da2f7812f03d_rw_1200.jpg?h=0f917a96a40fe319ea881773545c3677)
Final Concept and Designs
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/d096e62a-449c-4748-b17b-1fc690f228ff_rw_1200.jpg?h=f10c8f2457738bd01e7ef8b70e8f8756)
Final Cereal Name and Logo
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/c00e543f-d519-40db-b3f3-bc886b7846ae_rw_1200.jpg?h=d5f71855875a32cb02639231790fc83e)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/75e6eeae-c6a7-4974-8950-1e87cef3ab97_rw_1200.jpg?h=1f2f6c2d10d14b81502d8ba6a728fa64)
Logo with Taglines
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/ae105309-32ea-4efb-bcb3-4fb379defadd_rw_1200.jpg?h=d306b929ec00325fe2ce950c35ebc9ff)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/eaf59bf5-612d-4bd2-bedd-717cc55b5d26_rw_1200.jpg?h=c34336e327cf138a395e70922e00d3d9)
Initial Packaging Design
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/37647af2-43c0-49c7-8f35-53750b021297_rw_1200.jpg?h=644cfea2cb1d707337c941a42a0fc4af)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/3f60da57-f6b5-4eda-bb3c-b7e9376e70d4_rw_1200.jpg?h=8d9db78b47c63b329fe7d155fcca8ce2)
Final Packaging Design
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/37f27106-c0ec-4ae5-b4f7-e3bafbd811b0_rw_1200.jpg?h=d4b41ae1a329080a6e7c8db0b2ba1e21)
Cereal Packaging Collection
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/b52dffb2-f493-4a7c-9a1d-3725803fb767_rw_1200.jpg?h=a268792b316ecfab6d1c8ec5bc37212c)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/6610e672-be00-4e81-8915-bd75b7d40870_rw_1200.jpg?h=f7d8fb91b23a87c0e1ad3e029e06d90d)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/b6a0c054-57ee-4ac3-ba21-470dd578b23a_rw_1200.jpg?h=29f35f1ba1acdbdec15797d92ec6a57e)
Samples of the Style Guide
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/8c848452-8595-403e-834a-a72fd5599344_rw_1200.jpg?h=1b4ccc6e61b5ac4b1f147606a8af44a2)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/ffce5483-1e2a-4dff-b5b3-d94d7132179d_rw_1200.jpg?h=d74e2f3b32cca135e2713fe870f2650b)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/b13b4dd6-556d-4547-80d2-3c2e9a90a7f2_rw_1200.jpg?h=7c303cc0062b3afeea8b921738d79470)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/fea895c3-e498-4675-ac30-a633ba151754_rw_1200.jpg?h=437aa07f13435c450530f4de94af0d88)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/11cd2687-1424-4a3d-9c59-36aada1054df_rw_1200.jpg?h=12b50e96997c886ad921c8371c97f68e)
Marketing Material
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/0e86730a-84fb-42a9-8cb9-eeeb2f878a27_rw_1200.jpg?h=7d3000c64cdfc31bec6d4c1fa3071ed0)
Posters
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/098ec3d0-43f0-4cf7-80b2-14de3180777e_rw_1200.jpg?h=213da323c6cda51ebd3d54820bb7404e)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/ff56e74e-cabd-4acc-87a4-2ba786f0a216_rw_1200.jpg?h=5f942a4d1035f0ecedd0920aceddc278)
Banners / Billboards
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/2e7e668c-18a3-400f-9d23-73ba016d6ea2_rw_1200.jpg?h=fdbf61692d4ac230ec583169ffe47e35)
![](https://cdn.myportfolio.com/5762d2f2-b11a-4e93-aa67-482048708b34/6903bd81-ac2e-44bc-b632-84d79af04be2_rw_1200.jpg?h=270e1d7c155b78bdfd674c50a61a1c84)